In the first week of November, Haifa Group held the Nutri Haitech 2025 Global Convention, a three-day conference dedicated to the future of open-field crops and orchards. Set against the inspiring backdrop of Château de Pondres in southern France, the event brought together leading agronomists, product specialists, and executives from across Haifa’s global network.
With 27 participants from 17 countries, 9 posters, and 20 success stories, the convention highlighted Haifa’s deep commitment to innovation, sustainability, and field-oriented solutions that support growers worldwide.
Shaping the Future of Open-Field Agriculture
The opening day featured a series of strategic presentations that played a pivotal role in shaping Haifa’s 5-Year Plan. A clear consensus emerged: the open-field sector – responsible for the majority of the world’s food supply – deserves focused attention when designing sustainable agricultural strategies.
Discussions emphasized evolving market needs, product innovation, and the growing role of digital tools in supporting farmers.
A Comprehensive Portfolio for Field Success
Throughout the conference, participants explored Haifa’s full spectrum of solutions for open-field crops and orchards. The program highlighted the powerful synergies of the Nutri Haitech™ approach – combining advanced plant nutrition with cutting-edge technology and data-driven decision support.
Key topics included:
- Biostimulants that boost plant resilience and physiological performance
- Controlled-release fertilizers that enhance nutrient availability and sustainability
- Premium water-soluble fertilizers enabling precision fertigation
- Integrated digital tools that elevate productivity and resource efficiency
Together, these tools demonstrated how Haifa delivers sustainable, high-performance solutions tailored to the realities of modern field agriculture.
Learning from the Field: Success Stories and Posters
Twenty compelling success stories shared by Haifa experts showcased proven agronomic results across diverse climates, soils, and cropping systems. Nine scientific posters further enriched the dialogue, presenting insights from research trials, market analyses, and digital innovation.
This exchange of knowledge created a vibrant platform for collaboration and professional growth, strengthening Haifa’s global expertise.
Explore past success stories – and stay tuned, new ones are on the way!
Connecting Innovation with Practice: Visit to Haifa’s CRF Plant
A special highlight of the convention was the tour of Haifa’s Controlled-Release Fertilizer (CRF) plant and laboratory in Lunel-Viel. Participants gained firsthand insight into the production processes, quality assurance methods, and R&D practices behind the Multicote™ and CoteN™ Mix product families – bridging innovation with real-world application.
A Shared Vision for the Future
Nutri Haitech 2025 was not only a professional gathering – it was a milestone. The insights, strategies, and connections formed at Château de Pondres will guide Haifa’s ongoing efforts to strengthen global field agriculture.
As global challenges intensify and growers seek reliable, sustainable solutions, Haifa remains firmly committed to leading the way with innovation, agronomic excellence, and long-term partnership.
Together, we are building the future of plant nutrition – field by field.
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