Haifa Group CEO Motti Levin was recently featured in The CEO Magazine, a global business media brand that profiles leading executives and companies shaping today’s business landscape. Known for its international reach and focus on leadership, innovation, strategy, and business excellence, the magazine provides a respected platform for sharing the perspectives of senior decision-makers across industries.
In the interview, titled “Greener Pastures", Motti discusses Haifa Group’s ongoing transformation from a traditional fertilizer manufacturer into a global specialty plant nutrition company. He highlights the growing importance of precision fertilization in helping agriculture meet the challenges of climate change, resource scarcity, and food security.
Motti explains how Haifa’s portfolio of water-soluble fertilizers, controlled-release fertilizers, biostimulants, and digital tools supports growers in producing more with fewer resources. He also addresses the need to promote nutrient use efficiency, reduce waste, and help growers adopt more advanced and sustainable practices.
The interview also touches on Haifa Group’s global footprint, strategic investments, blue ammonia project, and the company’s future direction, including digital innovation and biodegradable coating technologies.
Read the full interview in The CEO Magazine: https://digitalmag.theceomagazine.com/motti-levin-2/?r=global