The FIFA World Cup games are here, and no viewing session is complete without snacks. We all look for finger-friendly, easy-to-share treats such as pizza, breadsticks, or potato chips.
While most attention goes to the game itself – and perhaps to the turf – Haifa Group is proud to contribute to the viewing experience from another direction: the crops behind favorite match-day snacks.
From tomatoes for pizza and garlic for breadsticks to potatoes for chips, precision plant nutrition helps farmers grow ingredients that meet the expectations of processors, retailers, and consumers.
Tomatoes for Pizza: The Heart of a World Cup Snack
For many fans, pizza is the ultimate FIFA World Cup snack, with tomatoes at its heart. Whether used for sauce, toppings, or prepared meals, tomatoes require careful nutritional management to support yield, color, firmness, quality, and processing performance.
Tomato crops need balanced nutrition throughout the growing cycle, from establishment and vegetative growth to fruit ripening. Precise fertigation, balanced potassium and calcium supply, and proper micronutrient management help support fruit size and shelf life, while reducing the risk of physiological disorders such as blossom-end rot.
Haifa offers growers practical knowledge and a complete nutrition approach for fresh-market and processing tomatoes.
Learn more about tomato fertilization
Garlic Crop Nutrition: The Flavor Behind the Breadsticks
Alongside pizza, garlic breadsticks are a favorite match-day snack: warm, aromatic, easy to share, and perfect for dipping. Their distinctive flavor starts with a crop that requires thoughtful nutrition and efficient nutrient use.
Garlic production depends on strong early development, healthy foliage, and effective nutrient transfer to the bulbs. Key nutrients such as nitrogen, potassium, phosphorus, calcium, sulfur, and micronutrients support bulb size, quality, storage potential, and overall crop performance.
Haifa’s controlled-release fertilizer solutions help supply nutrients gradually, in line with crop demand. Field results have shown how advanced nutrition can support better yield, improved Nutrient Use Efficiency, and practical field benefits.
Read the garlic success story.
Potato Fertilization: The Classic Chips Moment
No soccer gathering feels complete without potato chips. Crispy, salty, and easy to grab between exciting moments, chips have become part of the match-day ritual. Yet producing potatoes that meet processing needs requires precise crop management.
Growers must manage yield, tuber size, dry matter, skin quality, and internal quality, while avoiding issues that affect processing performance. Nitrogen management is especially important: too little can limit crop development, while excess may delay maturity, reduce efficiency, and affect quality. Potassium also supports tuber development, dry matter accumulation, and overall plant performance.
Haifa supports potato growers with crop-specific fertilization knowledge, suited products, and precision tools that help optimize plant nutrition and crop performance.
Explore Haifa’s potato fertilization solutions.
Read how Croptune™ improves nitrogen use in potato.
From the Field to the Fan Experience
World Cup snacks may seem simple, but each one reflects a long chain of professional work: growers, agronomists, input suppliers, processors, distributors, and retailers. Haifa’s role is focused on one essential part of this chain: helping growers nourish their crops with precision, efficiency, and reliability.
Whether it is the tomato sauce on a pizza, the garlic flavor in breadsticks, or the potatoes that become chips, plant nutrition has a direct influence on crop performance and quality. Better nutrition helps growers meet market requirements, improve resource use, and produce ingredients that consumers enjoy every day – including during the world’s most watched soccer event.
So next time you are watching a match in Los Angeles, Toronto, or Mexico City, remember: while the players create the excitement on the pitch, Haifa’s expertise may be quietly contributing to the snacks on your table.
